This is the first of a series of articles in which E20portal.com will be featuring some of the best blog's from the world of Enterprise 2.0. The authors will be helping us by personally selecting some of their favourite posts. Our first featured blog is from Bill Ives.

Bill is a prolific and well known industry blogger contributing to leading group blogs including Corante, The App Gap and the Fast Forward Blog. Bill also shares ideas and generates discussion on Enterprise 2.0, business blogs, Web 2.0 and knowledge management at his own Portals and KM blog.

	Bill Ives
	Independent consultant, writer, and speaker
	Bill has spent over 25 years as a consultant and writer working with Fortune 100 companies in knowledge management, portals, and learning, and most recently is helping firms with their market facing blogs. For several years he led the client Knowledge Management Practice within the Human Performance Service Line at Accenture.

Bill has selected some of his top blog posts to be featured on E20portal.com. His first selection examines the different approach needed to trust blogs compared with old media. His second post explores the fundamental differences between Web 2.0 and Enterprise 2.0, and the real business value this new social approach can bring. These posts can be read in full by following the title links below . . .

Can You Trust Your Blogger? What is the Role of Blogs in Business Communication?

May 2nd 2008

"Blogs are conversations and they do put more responsibility on the reader to judge the material than say, the New York Times, with its army of fact checkers. But even the NYT gets it wrong some times and everyone has some type of bias. Blogs are also a medium. You could ask, do you trust people on the telephone more than in person? Do you trust a magazine article more than television? In each case, the answer would be it depends on the person. A blogger has to build the trust of his or her audience by being consistent and transparent"

Using three market research studies Bill Ives discusses how the blog reader determines the trustworthiness of the information they receive through consistency and reputation. Bill explores how the blog reader has to become more responsible for judging the source and highlights the value of blogging.

Enterprise 2.0 is not Web 2.0 nor is it an Oxymoron

April 30th 2008

"Enterprise 2.0 is not an oxymoron. Not that I especially like the term but it seems to be sticking as did web 2.0 that no one liked at first, either. What is more important than the term is the existence of an emerging class of business software that does not simply take consumer web tools behind the firewall. These tools are developed for businesses to solve business problems."

In this post Bill develops a FastForward debate which challenges the validity of Enterprise 2.0. Bill says that there is a place for social activity at work because businesses are run and operated by people. Bill uses practical examples and aMcKinsey report, 'The Next Revolution in Interactions', to highlight the application and importance of Enterprise 2.0 tools to support, monitor, and make accessible these important business interactions.

Other posts by Billl Ives:

Why All the Excitement About Blogs? Seven Part Series

April 30th 2008
 

Enterprise 2.0 Success Stories, The Best from 2007

April 30th 2008

More Featured Blogs from E20portal.com

• Andrew McAfee
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