What is Enterprise 2.0?

Enterprise 2.0 is the term used to describe how a Web 2.0 approach can be used to work more collaboratively together in business. Harvard professor Andrew McAfee coined the phrase Enterprise 2.0, defining it:

the use of emergent social software platforms within companies or between companies and their partner or customers

However Enterprise 2.0 is much more than just 'Web 2.0 for business'. Businesses have incumbent technology platforms, multiple data sources and many regulations and policies. Employees are drowning in a sea of information and are often unable to access the people and knowledge they need. Enterprise 2.0 is an evolutionary step forward releasing employees from the constraints and limitations of our legacy communication and productivity tools.

Enterprise 2.0 gives people the capability to create, modify and mange information with ease. Using simple web-based tools, relevant and up-to-date the knowledge within your organisation can be found, tracked and shared efficiently. Harnessing the collective intelligence an entire organisation translates into competitive advantage. It increases innovation, team productivity and agility.

More about Enterprise 2.0

More Enterprise 2.0 definitions

More Enterprise 2.0 articles can be found in our Featured Blogs section, including entries by Andrew McAfee and Bill Ives. The links below lead to external sites that describe Enterprise 2.0 in more detail.

Enterprise 2.0, version 2.0 (Andrew McAfee)
Andrew's refines his definition of Enterprise 2.0 and adds examples.
ABC: An Introduction to Enterprise 2.0 (CIO.com)
An extensive article covering concepts, tool, benefits, risks and vendors.
What is Enterprise 2.0? (Oliver Marks - ZDNet)
Oliver's recent article defining Enterprise 2.0. Also includes both IT and Executive viewpoints.
What is Enterprise 2.0? (FredCavazza.net)
A comprehensive summary of what Enterprise 2.0 is all about. Includes definitions and links to further articles.
Enterprise 2.0 Blueprint (R. Todd Stephens, phd)
As noted by Susan Scrupski, Dr. Todd Stephens has put together an produced an excellent blueprint for Enterprise 2.0 architecture and adoption.
The Birth of Enterprise 2.0 (Sand Hill Group)
A brief history and description of Enterprise 2.0. Includes technologies, adoption and delivery methods.
Meet Charlie (Enterprise 2.0 Evangelist)
Scott Gavin's popular slide-deck describing Enterprise 2.0 in simple terms to great effect.